Don’t Hire For Culture Fit

The Bottom Line: Hire for Attitude vs Culture Fit. Attitude is a nuanced reflection of culture. It needs to be defined by the founders and


Don’t F*** Up the Culture

On Monday, October 21, 2013, Brian Chesky, Co-founder of Airbnb, sent this letter to their entire team. He has decided to publish this in the event it is helpful to other companies building their cultures.


The CEO Benchmarking Report

In January of 2019, The Predictive Index surveyed 156 CEOs, presidents, and chairpeople. They were asked about their top priorities and challenges; where they turn